September 2010
6 posts
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Bruce Mau: "Yes is more"
Designer Bruce Mau wrote an excellent piece on why the green movement has failed to inspire, and how designers can bring change to the world:
Think carrot, not stick. Seduction, not sacrifice. Yes!, not No! If we are to accomplish the objectives of the environmental movement—to create a culture that can exist in perpetuity and in harmony with the ecological systems that support us—we must...
August 2010
11 posts
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Green roofs
Screw solar panels. For a much greater and more immediate impact on your energy use, you should really take a look at rooftop vegetation. I recently saw the list of benefits at the magnificent Denver Botanic Gardens and haven’t been able to stop thinking about how perfect green roofs are.
Among the many benefits:
Reduce cooling costs by 50-90%
Reduce heating costs
Lower carbon...
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FRESH
Last night I had the pleasure of seeing FRESH, a new documentary on sustainable agriculture. It has a lot of the same people and information as Food, Inc., but considering we all eat food everyday, it certainly doesn’t hurt to revisit the topic every now and then.
One major addition to this film is Will Allen of Milwaukee’s Growing Power. Since starting the organization in 1993,...
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The term “sustainability” is complicated one. The more you learn about it, the more complicated it can get. Adding to the complexity is its inherent focus on the long-term, which means most people don’t think about it on a regular basis. One man that’s working hard to bring clarity to the issue is Alex Steffen, the main author of Worldchanging. He’s a hopeful and...
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ThinBike
This is fucking beautiful. The ThinBike was designed by Graham Hill (founder of the excellent TreeHugger.com) so that you can turn the handlebars sideways and the pedals downward for much narrower storage.
Space comes at a premium in cities like New York and given that over 50 percent of the population lives in cities, a number that is rising, it’s important that we develop small space...
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Jeff Oeth / Modern Evolution business cards
Here are some new Jeff Oeth Design / Modern Evolution business cards that I recently cranked out. The front is me, the back is the blog.
A few production notes:
Hand-made, with extra love.
Inkjet printing on label stock, wrapped around recycled chipboard.
Printed in small quantities as-needed. Easy to update. No wasted cards.
Fun-sized (a little shorter than your average card).
Also...
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“It is something to be able to paint a lovely picture, or carve a magnificent...”
– Henry David Thoreau
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Smokey Bear
Happy birthday, Smokey Bear!
I don’t think I’m alone when I say that the Smokey Bear campaign is one of the all-time greatest in cause marketing. As a kid, I named my favorite teddy bear after Smokey, and still today I can’t help but grin whenever I see his adorable-yet-authoritative image posted around the Colorado Rocky Mountains. Here’s a quick look back at...
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